IoT Disrupts Traditional Business Models
The internet of Things changes everything. Existing businesses will be disrupted and their business models will be changed forever.
Blue ocean strategy generally refers to the creation by a company of a new, uncontested market space that makes competitors irrelevant and that creates new consumer value often while decreasing costs.
The following guidelines may be proposed to companies seeking to create blue oceans:
Identify the key features/ dimensions that currently define a product/ service.
Explore how we can push what’s possible together.