Print collateral & brand identity

Design is the number 1 determinant of whether a product or service stands out – or doesn’t. Design is as much about the graphical elements of an organization as it is about the content generated by establishing a foothold in today’s society. It’s no secret that first impressions are critical in business, if your company makes a visual impact straight away you’re more likely to be seen as professional, reliable, and credible. This can be achieved through strong logo design; the use of white space on either a business card or website, even the font can change how you’re perceived. Visual appeal can be assessed within about 50 milliseconds, so it is imperative that your design is flawless, or you will lose out.

In the end, we have to be creative to fight past the commotion and stand out as an important voice worthy of being heard.

Design is about passion, emotion and attachment – and it must be at the heart of every business.

First impressions count and you only have one chance! Potential customers will judge your business in seconds on visual appeal alone. High quality design gives businesses credibility and that’s priceless. It doesn’t matter if you have a fantastic product; if your brand is poorly designed it’s unlikely people will take the time to investigate your services.

Creativity can help a business stand out. While price, quality and customer service can all differentiate businesses from each other, a strong visual identity can set it apart from the rest. It’s vital to invest in design from the outset.

Thoughtful design evokes the right image so it’s important that people get a feel for what your business does.

We conceptualize and design – Print collateral & brand identity.

Prime PR is a design house, we specialise in intelligent, design solutions right across the creative mix and encompassing all types of delivery. We believe in good design – this is what motivates us and what we feel is at the core of every project we undertake. Here lies our expertize